Is it possible to bring true New York pizza to Florida? In this episode of The Pizzeria Insider, we visit Sal's Brooklyn Pizza in Orlando, where Sal shares his journey from Italy to New York to Florida, building a wildly successful pizzeria from the ground up, literally. Discover how he makes 300 pizzas on a busy night, why he built the shop himself, and the systems behind his high-volume, high-quality pizza operation. This is a must-watch for any aspiring restaurant owner or pizza lover.
???? Follow Sal: https://www.instagram.com/sals_pizzabar_orlando/
???? Location: Sal’s Brooklyn Pizza, Orlando, FL
Chapters:
00:00 – Intro: Florida’s NY Pizza Secret
00:17 – Meet Sal: From Italy to Orlando via Brooklyn
00:46 – How COVID Forced a Restart
01:17 – Why He Left Pizza… and Came Back
01:46 – New York Style, No Imported Water
02:10 – Brick Oven vs. Standard Oven
02:34 – Takeout, Delivery, and a 16ft Pizza Display
02:51 – Why He Uses Dough Tins Over Trays
03:07 – Expanding Equipment to Meet Demand
03:40 – Learning to Balance Volume and Quality
04:15 – Splitting the Kitchen Roles
04:46 – The Chaos of Friday Night: 15-Person Team
05:20 – What Sal Didn’t Expect About His Success
05:55 – Pizza Volume and Pricing Breakdown
06:44 – Why Sal Uses Premium Ingredients Only
07:01 – Signature Rolls and Their Popularity
07:48 – Navigating Seasonal Demand in Orlando
08:25 – Handmade Ovens and Shop Build-Out
09:58 – Total Cost: $250K and Doing the Work Himself
11:08 – Financial Risk and Family Support
11:40 – Walk-In Cooler and Behind-the-Scenes Tour
12:09 – Winning Over New Yorkers in Florida
12:52 – Sal’s Favorite Pizzas & Menu Staples
13:38 – The Secret Off-Menu Pizza: Rosa Bianco
14:38 – The Secret to a Perfect Sauce and Dough
15:12 – Wrap Up and Subscribe!
More From The Slice Community:
The Sauce: https://slice.com/community
Facebook: https://fb.com/slicepizzaapp
Owners Group: https://www.facebook.com/groups/pizzashopownersforum
Slice believes that local pizzerias deserve all the advantages of big chains without compromising their independence. Slice puts technology, marketing, buying power, and support to work for these shops, empowering owners to build profitable businesses and remain at the heart of our communities. Learn more at slice.com.
???? Follow Sal: https://www.instagram.com/sals_pizzabar_orlando/
???? Location: Sal’s Brooklyn Pizza, Orlando, FL
Chapters:
00:00 – Intro: Florida’s NY Pizza Secret
00:17 – Meet Sal: From Italy to Orlando via Brooklyn
00:46 – How COVID Forced a Restart
01:17 – Why He Left Pizza… and Came Back
01:46 – New York Style, No Imported Water
02:10 – Brick Oven vs. Standard Oven
02:34 – Takeout, Delivery, and a 16ft Pizza Display
02:51 – Why He Uses Dough Tins Over Trays
03:07 – Expanding Equipment to Meet Demand
03:40 – Learning to Balance Volume and Quality
04:15 – Splitting the Kitchen Roles
04:46 – The Chaos of Friday Night: 15-Person Team
05:20 – What Sal Didn’t Expect About His Success
05:55 – Pizza Volume and Pricing Breakdown
06:44 – Why Sal Uses Premium Ingredients Only
07:01 – Signature Rolls and Their Popularity
07:48 – Navigating Seasonal Demand in Orlando
08:25 – Handmade Ovens and Shop Build-Out
09:58 – Total Cost: $250K and Doing the Work Himself
11:08 – Financial Risk and Family Support
11:40 – Walk-In Cooler and Behind-the-Scenes Tour
12:09 – Winning Over New Yorkers in Florida
12:52 – Sal’s Favorite Pizzas & Menu Staples
13:38 – The Secret Off-Menu Pizza: Rosa Bianco
14:38 – The Secret to a Perfect Sauce and Dough
15:12 – Wrap Up and Subscribe!
More From The Slice Community:
The Sauce: https://slice.com/community
Facebook: https://fb.com/slicepizzaapp
Owners Group: https://www.facebook.com/groups/pizzashopownersforum
Slice believes that local pizzerias deserve all the advantages of big chains without compromising their independence. Slice puts technology, marketing, buying power, and support to work for these shops, empowering owners to build profitable businesses and remain at the heart of our communities. Learn more at slice.com.
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