What Is an Email List? The Freelancer’s Guide to Email Marketing (2025 Tutorial)

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→ Try Flodesk (free trial + 50%off): https://flodesk.com/c/EMPTISTUDIO
→ Download my free Lead Magnet Template: https://emptistudio.myflodesk.com/leadmagnettemplate
→ Join the live $10K Masterclass to see my full systems, templates, and client process: https://emptistudio.myflodesk.com/10kmasterclass

If you’re tuning in, chances are you’ve finally decided to actually start your email list, congrats! ???? In this video, I’m pulling back the curtain and showing you exactly how to set up your email list, choose the right email service provider, create lead magnets, and design a newsletter that people love to open.

I’ll walk you through my full setup inside Flodesk (my go-to email platform for beautifully-designed emails that feel personal). Whether you’re a creative, a freelancer, or a small business owner, you’ll learn how to turn casual followers into loyal subscribers and paying clients.

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BOOK A CALL ???? Free 30 Minute Brand Strategy Call With Me
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Want to elevate your brand and attract more high-ticket clients to your business? Let's Chat! ????

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???? WHO AM I?
If we haven’t yet before - Hey ???? I’m Anni, a graphic designer turned design studio owner, specializing in premium brand and website transformations. I regularly share secret branding, marketing and business strategies that help creatives just like you make a living doing what you LOVE!

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00:10 Laying out your full guide on Email List
00:20 Presenting the Email List Provider
01:00 Showing a Sample of Email Newsletter
02:55 Segmenting Your Audience in your Email List
04:19 Creating Lead Magnets and Cheat Sheets or Templates
07:00 Setting up the Workflow in an Email List
09:20 Treat Your Newsletters as Love Letters
10:11 Join My Free $10K Months Live Masterclass

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???? Thank you for watching!

#EmptiStudio #EmailListBuilding #EmailMarketing101