How to create consistent content for real estate photography and videography?

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First, I realized that I lacked the patience, discipline, and skill to sit in front of a computer and edit videos. As a result, I hired a full-time editor. However, my editor decided to change his career after I trained him for a month. This left me in a difficult situation, but I learned that it’s important to have a backup plan in case things don’t work out.

Second, my schedule as a real estate photographer is often controlled by my clients. If I didn’t mark time off, I would get booked. I learned that it’s important to prioritize content creation and schedule time for it, just like any other important task.

Finally, I learned that having a backlog of 5-8 videos ready to be posted is key to maintaining consistency. We never know what tomorrow will bring, and social media apps reward those who post regularly. By having a backlog of videos, I can ensure that I always have something to post, even if unexpected events disrupt my schedule.

In conclusion, creating consistent content requires patience, discipline, and planning. It’s important to have a backup plan, prioritize content creation, and have a backlog of videos ready to go.
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