HOW MY ATLANTA INVESTOR CLIENT MADE $500K TAX FREE | Penny Brown, Atlanta Realtor

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Atlanta's Top Investor-Friendly Realtor is Penny Brown of Maximum One Realtor Partners. Our team implemented an exceptional marketing strategy that helped our repeat client make over $1/2 miillion dollars in only three months.

And the truly awesome part? No taxes were paid to Uncle Sam! It all went to their family to make a new purchase.

Here’s the story...

1. How we met
It all started with a simple postcard over I sold their neighbor’s home on Derbyshire and mailed them a card to share the good news. They called me to sell their duplex around the corner. Our appointment was delayed because they lived out of state and needed to drive to Atlanta for a visit.

2. Property History
The sellers are the original builders of the entire duplex subdivision. When they first came to Stone Mountain, GA, they walked into a thicket of woods. From there, they built over 40 units and kept 20 in their rental portfolio for 38 years. The ones we closed in 2024 are the very last three they owned. They are fully retired and turning the business over to the next generation! Hence using a 1031 exchange.

3. Marketing Strategy
Digital Ads: Instagram, Facebook, Nextdoor and Youtube Ads
Newsletter: We shared the listing with over 20,000 members of our database in newsletters
Calls / Door Knocking: We made hundreds of calls and knocked on 25 doors per week for 3 months.

4. Successful Closing
After 3 months, we secured 3 separate buyers. All were experienced investors who paid cash and close quickly. They accepted the existing tenants who had lived in the property for over 10 years and kept each family in place, which was important to the sellers.

BOOK A CONSULTATION WITH PENNY. CALL (678) 933-8326

Sell your home fast in Atlanta, GA!

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Agent Immobilier - Conseiller Immobilier

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