Darren Talks Professional Photography & How To Build A Real Estate Photography Business

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Darren is the founder of both Darren Miles Photography & Boutique Imagery. He has been a professional photographer for over 20 years, and specializes in portraits, weddings, events, & real estate.

Darren also sells a course on his website darrenmiles.com teaching anyone who is interested in starting a real estate photography business the steps to do so.

He photographs over 500 houses per year, yet still manages to maintain that small business vibe by being extremely selective during the hiring process.

Darren discusses trends, challenges, and his favorite aspects of the photography business while also relating it to construction & in progress builds. He tells of how photography boosts engagement and how it can assist agents with quicker sales.

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CHAPTERS:
00:00 Intro
00:19 Who is Darren Miles?
02:45 The difference between Boutique Imagery & Darren Miles
04:23 Networking & references
06:04 How do photographers make contractors look better?
09:29 Construction project challenges
13:55 Is Darren Miles a one man show?
16:20 How to maintain that "small business" feel when scaling
18:00 Real estate photography vs construction photography
19:16 How does photography expertise impact an agent's ability to sell?
25:01 Shooting in "layers"
26:04 Other strategies for attracting attention
27:01 How to build an agent's brand in a competitive market
29:09 Current trends
30:13 AI in photography
31:53 Challenges & opportunities
32:51 Quick fire questions
35:21 Social plug